The Cost of Spam:

Can Man

The cost of spam, just in terms of lost productivity, was estimated at $21.6 billion for the US alone according to the 2004 National Technology Readiness Survey(1). NBC News(2) had reported that "spam is on the rise" and likely doubled in 2006 because spammers continue to find more creative ways to get around spam filters. Ferris Research(3) estimated the cost of Spam for 2007 at $ 100 billion worldwide and $ 35 billion in the US alone. A recent Communications News(4) article, May 2008, on trends predicts that the “Spam volume could double in 2008.”

If any of the current approaches to solving spam were effective, we would not see this trend. A faster, better, or more complex spam filter will not solve this problem.

An entirely new approach is needed. Learn More about CapeMax

(1) 2004 National Technology Readiness Survey, February 3, 2005, prepared by Rockbridge Associates, Inc., Great Falls, VA; sponsored by R.H. Smith School of Business, the University of Maryland, College Park, MD, page 6.

(2) NBC Nightly News with Brian Williams, January 22, 2007, reported by Rehema Ellis; Story: "It’s not your imagination- spam is on the rise".

(3) Ferris Research - One San Antonio Place, Suite 3B, San Francisco, CA 94133, USA, http://www.ferris.com/research-library/industry-statistics/

(4) Communications News, May 2008 issue, page 8, Trends section, article headline, Spam volume could double in 2008. Nelson Publishing, Inc; www.comnews.com